Ghana’s higher-education landscape is rich with institutions dedicated to nurturing the next generation of marketing professionals and entrepreneurial leaders. In an increasingly competitive global economy, choosing the right school can make all the difference, providing cutting-edge facilities, industry-savvy faculty, and practical experiences that turn ideas into thriving ventures.
Whether you’re aiming for a Diploma/MBA/MPhil (Marketing), Bachelor of Business Administration or an MBA concentration, these ten institutions stand out for their rigorous curricula, modern campuses, and proven track records in graduate success.
Here are the top 10 schools in Ghana offering the best marketing and entrepreneurship courses:
- University of Ghana Business School (UGBS)
- Ghana Institute of Management and Public Administration (GIMPA)
- University of Education, Winneba (UEW)
- Ashesi University
- Academic City University College
- Central University
- University for Development Studies (UDS)
- Kwame Nkrumah University of Science and Technology (KNUST)
- University of Cape Coast (UCC)
- Radford University College
1. University of Ghana Business School (UGBS)
Established in 1960 and situated on the Legon campus of the University of Ghana in Accra, UGBS is the oldest and most prestigious business school in the country. Over the decades, it has grown from a small faculty to a full-fledged school with multiple departments, including Marketing and Entrepreneurship. Its leafy grounds and modern lecture halls reflect a long tradition of academic excellence.
UGBS offers a Bachelor of Science in Administration with specialisations in Marketing and in E-Commerce & Customer Management, as well as postgraduate degrees such as the MBA (Marketing), MPhil (Marketing) and MSc (International Business). Students also benefit from regular workshops, guest lectures, and partnerships with industry leaders.
UGBS ranks first due to its highly qualified faculty—many with PhDs from top global universities—rigorous curriculum, cutting-edge research centres (e.g., Institute of Statistical, Social and Economic Research), and well-equipped Trading and Innovation Laboratory. The school’s robust alumni network and strong ties to corporate Ghana ensure excellent internship and job-placement rates.
2. Ghana Institute of Management and Public Administration (GIMPA)
Founded in 1961 as an institute for public administration training, GIMPA attained university status in 2004. Its main campus at Greenhill, Accra, features a modern auditorium, e-learning suites and dedicated incubator spaces. Satellite campuses in Tema, Kumasi and Takoradi extend its reach across Ghana.
Undergraduate offerings include BBA (Marketing) and BBA (Business Entrepreneurship), while postgraduate programmes span the MBA in Marketing, EMBA and MSc in Entrepreneurship & Innovation. Practical projects are supported by the GIMPA Entrepreneurship Centre and technology labs.
GIMPA’s high rank reflects its balance of academic rigour and hands-on learning: small seminar groups, case-study teaching, and a strong cadre of faculty with international consulting experience. Its well-resourced library and computing facilities further enhance student learning.
3. University of Education, Winneba (UEW)
The University of Education, Winneba began in 1992 to train professional educators, but today its Faculty of Management and Economics offers a BBA in Marketing & Entrepreneurship and an MBA in Marketing. Its main Winneba campus on the coast features specialised teaching schools and ICT centres.
In addition to its business degrees, UEW hosts conferences on entrepreneurship education and runs the Centre for Entrepreneurship Development, which mentors student start-ups. Advanced research is supported by the Department of Marketing and Entrepreneurship.
UEW earns its ranking through its national mandate to blend pedagogical expertise with business training, producing graduates who can both teach and launch enterprises. Its focus on community outreach and teacher-entrepreneurship bridges academia and grassroots commerce.
4. Ashesi University
Founded in 2002 by Patrick Awuah, Ashesi is a private, non-profit liberal arts university on a 100-acre hilltop campus in Berekuso, Eastern Region. Its award-winning sustainable design won UN recognition; students live and learn in a blend of modern and traditional Ghanaian architecture.
Ashesi offers a Bachelor of Science in Business Administration with concentrations in Marketing & Entrepreneurship. The curriculum integrates ethics, leadership, and design thinking. Internships abroad and local fieldwork are required.
The university’s emphasis on ethical leadership, small class sizes (max 25), one-on-one faculty mentorship, and a robust career centre secures its place in the top five. Students regularly launch ventures at the Ashesi Innovation Lab and win continental pitch competitions.
5. Academic City University College
Established in 2002 and located in Accra, Academic City offers a BBA in Entrepreneurship with electives in Digital Marketing and SME Management. Its campus features incubation spaces, a mock trading floor and 24-hour computer labs.
Courses combine theory with mandatory business-plan modules and a final capstone internship. The Entrepreneurship Centre regularly hosts hackathons and startup bootcamps in partnership with private sector sponsors.
It ranks highly for practical exposure: students graduate having pitched to real investors, developed MVPs, and networked through the school’s alumni-run mentorship scheme. Modern lecture theatres and robust Wi-Fi support blended learning.
6. Central University
Founded in 1998 by the Church of Pentecost, Central University’s main campus at Miotso, near Prampram, spans 248 acres. It offers a BBA with Marketing and Entrepreneurship tracks, along with an MBA (Entrepreneurship) and short executive courses.
The school’s facilities include a media centre, business clinic and Christian values–infused lecture halls. It also operates the School of Graduate Studies and a Centre for Entrepreneurial Studies.
Central’s reputation stems from its holistic approach—blending academic content with spiritual formation and service learning, plus strong ICT infrastructure. Its student enterprise fund provides seed grants annually.
7. University for Development Studies (UDS)
Launched in 1992 across multiple Northern campuses (Tamale, Wa, Navrongo, Nyankpala), UDS was created to drive development through higher education. Its School of Business offers BBA programs in Marketing & Entrepreneurship and an MBA in Entrepreneurship.
UDS integrates service-learning: students run community business projects and support local SMEs. Classrooms are complemented by field centres and district innovation hubs.
Its ranking owes to a mission-driven model that combines academic studies with hands-on community impact, along with low tuition, government funding, and growing research outputs on rural entrepreneurship.
8. Kwame Nkrumah University of Science and Technology (KNUST)
Since 1952, KNUST in Kumasi has led in science, technology and business education. Its College of Art & Social Sciences houses the Department of Management Studies, offering BSc (Marketing) and electives in Entrepreneurship. Postgraduate offerings include an MPhil in Entrepreneurship.
Students benefit from the Entrepreneurship and Innovation Hub, FabLab, and a state-of-the-art Business Analytics Lab. Industry projects and compulsory internships strengthen practical skills.
KNUST’s combination of research intensity, modern labs, and a large alumni pool in corporate Ghana secures its top-10 position. Collaborative partnerships with international institutions further enrich the learning experience.
9. University of Cape Coast (UCC)
Dating to 1962, UCC in the Central Region began as a teacher training college and now hosts the School of Business, offering BBA (Marketing & Entrepreneurship) and an MSc in Entrepreneurship. The campus features a business incubator and a modern ICT centre.
Its curriculum includes live projects with coastal SMEs and a compulsory entrepreneurship practicum. Guest speakers from the tourism and FMCG sectors enrich course delivery.
UCC ranks for its strong linkage between academic content and local economic development, its well-stocked library, and an emerging Centre for Sustainable Enterprise that funds student-led green startups.
10. Radford University College
Founded in 2009 and affiliated with Kwame Nkrumah University of Science and Technology, Radford is in East Legon, Accra. It offers a BSc in Business Administration with majors in Marketing and Entrepreneurship Development, plus an MBA (Marketing).
The campus includes a marketing analytics lab, an entrepreneurship clinic and a dedicated moot court for business law. Industry immersion runs alongside classroom teaching.
Radford’s strengths lie in small classes, personalised career coaching, and a curriculum co-developed with industry partners. Its graduates have one of the highest job-placement records in Accra’s marketing sector.
All Schools in Ghana Offering Marketing & Entrepreneurship Courses
| School | Location |
|---|---|
| University of Ghana Business School (UGBS) | Legon, Accra |
| Ghana Institute of Management and Public Admin. | Greenhill, Accra |
| University of Education, Winneba (UEW) | Winneba, Central Region |
| Ashesi University | Berekuso, Eastern Region |
| Academic City University College | Accra |
| Central University | Miotso (Prampram), Greater Accra |
| University for Development Studies (UDS) | Tamale, Northern Region (multi-campus) |
| Kwame Nkrumah University of Science & Technology | Kumasi, Ashanti Region |
| University of Cape Coast (UCC) | Cape Coast, Central Region |
| Radford University College | East Legon, Accra |
| Koforidua Technical University | Koforidua, Eastern Region |
| Regent University College of Science & Technology | Mataheko, Accra |
| Zenith University College | East Legon, Accra |
| Pentecost University | Sowutuom, Accra |
| Methodist University College | Accra |
This compilation covers the leading public and private schools that offer dedicated programmes in marketing, entrepreneurship, or combined business administration tracks with entrepreneurship concentrations.
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